Privacy
Privacy Policy
Effective Date: March 2026 · Last Updated: June 2026
1. Introduction
This Privacy Policy describes how GSAS Micro Systems ("GSAS," "we," "us," or "our") collects, uses, stores, and protects your personal information when you visit our website at gsasindia.com (the "Website") or interact with our services.
GSAS Micro Systems is a registered business entity operating under the laws of India, with its registered office in Bengaluru, Karnataka. We are committed to protecting your privacy and handling your data in an open and transparent manner.
By accessing or using our Website, you agree to the terms of this Privacy Policy. If you do not agree with any part of this policy, please do not use our Website.
2. Information We Collect
2.1 Information You Provide Directly
We collect personal information that you voluntarily provide when you:
- Submit a contact form: name, email address, phone number, company name, inquiry type, industry, and message content
- Request a quote: name, email address, phone number, company name, products of interest, quantity, timeline, budget range, and special requirements
- Book a product demo: name, email address, company name, role/title, products of interest, preferred date and time, team size, and notes
- Subscribe to communications: email address and communication preferences
2.2 Information Collected Automatically
When you visit our Website, we automatically collect certain information through cookies and similar technologies:
- Device and browser information: browser type, operating system, device type, screen resolution
- Usage data: pages visited, time spent on pages, click patterns, referral source
- Network information: IP address (anonymized where possible), approximate geographic location
3. How We Use Your Information
We use the personal information we collect for the following purposes:
- To respond to your inquiries: processing contact forms, quote requests, and demo bookings
- To provide our services: preparing proposals, scheduling demonstrations, managing customer relationships
- To communicate with you: sending confirmations, follow-ups, and service-related updates
- To improve our Website: analyzing usage patterns and optimizing performance
- To market our services: newsletters and event invitations (with your consent)
- To comply with legal obligations: maintaining records as required by Indian law
We do not sell, rent, or trade your personal information to third parties for their marketing purposes.
4. Third-Party Services
We use a small number of third-party services for website analytics, advertising measurement, and live chat. They are loaded through a consent-aware tag manager that applies the rules of your region (see Section 5.1): in regions that require prior consent they run only after you accept, and elsewhere they run by default with a clear notice and an easy way to opt out:
- Google Analytics 4: website analytics and traffic measurement
- Microsoft Clarity: aggregated heatmaps and session analytics
- LinkedIn Insight Tag: advertising measurement and audience insights
- Zoho SalesIQ: live chat and visitor support
We also rely on Cloudflare for content delivery, security, and bot and spam prevention (including the Turnstile challenge on our forms), and on a customer relationship management (CRM) system to handle the inquiries, quotes, and demo requests you submit. The specific cookies each service may set are listed in the table below.
5. Cookies and Local Storage
Cookies are small text files placed on your device. We also use browser local storage and session storage for first-party preferences. We group what we store into four categories: essential (required for the Website and consent to work), analytics (help us understand how the Website is used), marketing (measure and improve our advertising), and live chat (loads our chat widget only if you allow it).
5.1 Cookie Consent Banner
Our cookie banner follows the privacy law of your region, which we determine from your approximate location (country level, and for the United States, state level, provided by our content delivery network):
- European Economic Area, United Kingdom, Switzerland (GDPR and Swiss FADP): non-essential cookies stay switched off by default, and a banner lets you Accept or Reject them. Analytics, marketing, and live-chat cookies are only set after you accept.
- California (CCPA/CPRA): non-essential cookies are active by default, and the banner offers a one-click Do Not Sell or Share My Personal Information opt-out. We also honor the Global Privacy Control (GPC) browser signal as a valid opt-out request, unless you have since expressly consented.
- India and other regions: non-essential cookies are active by default, and the banner provides notice of what we use and an easy way to opt out or adjust preferences at any time.
If we cannot determine your location, we apply the strictest (GDPR) treatment. Essential cookies are always set because the Website cannot function without them. You can change or withdraw your choice at any time using the Cookie settings link in the footer, which reopens these options and updates your stored preference. Disabling certain cookies may affect Website functionality.
5.2 Cookies and Storage We Use
The table below lists what the Website may store on your device. Durations are set by the relevant provider and may change. In regions with opt-in consent (see Section 5.1), analytics and marketing entries are only created after you accept; elsewhere they may be set by default until you opt out.
| Name | Purpose | Duration | Provider | Category |
|---|---|---|---|---|
gsas-cookie-consent | Stores your cookie consent state: your Accept or Reject choice, or the default that applies in your region until you change it (localStorage, mirrored in a cookie) | Until cleared / 12 months | GSAS (first-party) | Essential |
gsas-consent-source | Records whether your consent state came from your own choice, your region's default, or a Global Privacy Control signal (localStorage, mirrored in a cookie) | Until cleared / 12 months | GSAS (first-party) | Essential |
gsas-consent-geo | Caches your approximate region so we can apply the correct privacy law to the cookie banner (localStorage) | Refreshed every 7 days | GSAS (first-party) | Essential |
gsas-consent-notice | Remembers that you have seen and dismissed the cookie notice (localStorage, mirrored in a cookie) | Until cleared / 12 months | GSAS (first-party) | Essential |
zaraz-consent | Records your per-purpose consent choices (analytics, marketing, chat) so tools only load with your permission | Until cleared | Cloudflare (first-party) | Essential |
gsas_first_touch | Remembers how you first reached the Website so we can understand our traffic (localStorage) | Until cleared | GSAS (first-party) | Analytics |
gsas_session | Identifies your current browsing session for first-party analytics (localStorage) | Session | GSAS (first-party) | Analytics |
__cf_bm | Distinguishes humans from bots to protect the Website | 30 minutes | Cloudflare | Essential |
cfz_google-analytics_v4, cfzs_google-analytics_v4 | First-party Google Analytics 4 identifiers, for website analytics | Up to 24 months | Cloudflare / Google Analytics 4 | Analytics |
LS_CSRF_TOKEN and SalesIQ storage | Loads the Zoho SalesIQ live chat widget and protects chat requests; set only after you allow live chat (cookie plus local storage) | Session to persistent | Zoho SalesIQ | Live chat |
bcookie, lidc | LinkedIn browser identifier and data-center routing for the Insight Tag | Up to 1 year | Marketing | |
UserMatchHistory, AnalyticsSyncHistory | Syncs and measures LinkedIn ad audiences and conversions | Up to 30 days | Marketing | |
li_sugr | Helps LinkedIn build a probabilistic identifier for analytics | Up to 90 days | Marketing |
You can also control and delete cookies through your browser settings. For details on the data each provider processes, see their own privacy notices, including those of Google, Microsoft, LinkedIn, Zoho, and Cloudflare.
6. Data Retention
- Contact form submissions: 2 years from submission
- Quote requests and demo bookings: 2 years from submission
- Website analytics data: Up to 14 months (Google Analytics event-data retention)
7. Data Security
We implement appropriate technical and organizational measures to protect your personal information, including encryption in transit (TLS/SSL), secure access controls, regular security reviews, and employee training on data protection.
8. Your Rights
Depending on your jurisdiction, you may have the right to access, correct, delete, restrict processing, port, withdraw consent, or object to the processing of your personal information.
- India (DPDP Act, 2023): you have the right to access a summary of your personal data, correction and erasure, grievance redressal, and to nominate another individual to exercise your rights in the event of your death or incapacity. You can withdraw consent at any time via the Cookie settings link or by contacting us.
- European Economic Area / United Kingdom (GDPR): you have the rights of access, rectification, erasure, restriction, portability, and objection, plus the right to withdraw consent at any time and to lodge a complaint with your supervisory authority. Comparable rights apply in Switzerland under the revised FADP.
- California (CCPA/CPRA): you have the right to know, correct, and delete the personal information we hold, to opt out of its sale or sharing (via the banner's "Do Not Sell or Share" option or the GPC browser signal), and to not be discriminated against for exercising these rights.
To exercise any of these rights, submit the form below or email privacy@gsasindia.com. We will respond within the timeframe required by applicable law. We may need to verify your identity before acting on a request.
Submit a Privacy Request
Tell us which right you would like to exercise and we will get back to you.
9. Children's Privacy
Our Website is not intended for children under 18. We do not knowingly collect personal information from children.
10. Changes to This Policy
We may update this Privacy Policy from time to time. Material changes will be posted on the Website with an updated "Last Updated" date.
11. Contact Us
If you have questions about this Privacy Policy:
GSAS Micro Systems
Bengaluru, Karnataka, India
Email: privacy@gsasindia.com
Website: gsasindia.com